The McRib, while disgusting, is undisputably awesome. But you want to know what’s way more awesome? I’ll tell you: the “Save the McRib” website that is actually just part of a viral marketing campaign sponsored by–guess who!–McDonald’s. At any rate, the site is hilarious and filled with awkward attempts at with-it-osity. For example, you can theoretically input your zip code and get back information on when the McRib will be available as part of its “farewell tour,” and after you send it your info you get this message:
“Working on it, just a sec dude. I am searching the entire U.S. tour schedule for locations near you and when McRib is there, please do not hit send again until I throw you an answer.”
It’s cooltastic!!! Unfortunately, the website appears to be busted–it never did throw me an answer :( :( :( Still, I added my name to the fraudulent “Save the McRib” petition and did some totally extreme browsing. It was totally radical.
And while I’m here, I should pass along this awesome link: Calvin and Hobbes: Magic on Paper is an exhaustive collection of C&H info, ranging from promotional rarities to Bill Watterson interviews and writings to an assortment of blatantly illegal bootleg merchandise. I would love to know what Watterson has been up to for the last 10 years–I hope we haven’t heard the last of him (although he certainly doesn’t owe us anything). Watterson was a rare idealist in a shockingly heartless industry, and his thoughts on the cheapening of comics are well worth reading. And those of us who spend all day in an environment emphasizing the importance of material and professional success may find Watterson’s commencement speech at his alma mater a welcome reminder that there’s more to life than climbing the ladder.
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britt
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